Getting a grip on reality, at last

Getting a grip on reality, at last

Motoring journalists live a pretty blessed existence travelling across Europe to test out the very latest models in the most exotic locations, usually in warm weather but it was on a recent trip to Salzburg, Austria that opened the eyes of our Maxine Ashford –

From the chair: March 2014

According to The Bluffer’s Guide to Public Relations, PR people should disabuse themselves of the notion that journalists attend press launches to learn about their organisation’s astonishing new product or service, because they really go to talk to each other...